International Day of the Girl was launched by the UN in 2012 to shed light on the global challenges girls face including domestic violence, discrimination, and child marriage. Each year the UN calls on a specific theme to help address these issues. 2019’s theme is said to be “Empowering Girls for a Brighter Tomorrow”.
By the age of 14, girls are twice as likely to drop out of sports and as adults, only 20% of women practice any form of strength training.
Meanwhile, girls who play sports are 10% more likely to trust other females and 95% of Fortune 500’s CEOs were athletes.
BridgeAthletic and Onnit have partnered to combat the gender imbalances within fitness and sports by providing the current and next generation of athletes with the support, access, and role models they need to equally excel, far beyond the playing field.